I was born to boomers, I’m a mother to centennials and a generation X myself. When you consider that our sense of ‘purpose’ is defined by the time we are 13, it’s no wonder we all find it hard to understand each other’s viewpoints at times. Just think about being 13 in the 1950s, 1980s, 2000s and 2020 and beyond for a minute… The contrast is huge, with different experiences, technologies and work. A couple of weeks ago I was lucky enough to go to ‘Simon Sinek in conversation with Reggie Yates’. They discussed purpose, millennials in the workplace and some of the criticisms following that now infamous video.
Last Thursday (19 May) I organised a #asktheguru event, one of CIPR Inside's small, informal and popular events, at the offices of Ruder Finn UK. As one of CIPR Inside's lead sponsors the team hosted the event for us in their fantastic new offices in Finsbury Circus, London.
Spurred on by own desire to share more about the work I do and the things I learn along the way, plus the fact that I was at an event recently which is all about sharing your great content with your network, I’ve taken some time out to write up my notes and a few tips from that event to share here. ‘Once Upon A Time’ is a regular event in Bournemouth, focussed on storytelling, hosted by Mark Masters from the ID group. It’s always a good event, great speakers and nice guests. What’s not to like? I went to the first event and this sixth one. They just keep coming with fantastic speakers and opportunities to meet good people. Four speakers took turns to share their ‘stories’ about why they do what they do and how their businesses have come to be.
Katie Marlow recently went to Futurecomms15 and as she works with CIPR Inside to help us communicate what we do, we asked her to share her thoughts on futurecomms. Over to Katie: Thursday 18 June saw the second Futurecomms event, take place in London at the Crystal. It was a bright day. Glimmering in the summer sun, the Crystal overlooks the docks, with cable cars gliding overhead between the Emirates Royal Docks and Emirates Greenwich Peninsular.
It’s refreshing to see that businesses are beginning to take a different approach to their strategic focus. On 19 March I joined 50 or so other interested folk and attended Once upon a time, an event which set out to share examples of storytelling in brands. I aim to go to an event or workshop once a month. It feeds my inspiration and gives me a new perspective – it’s never wasted time. I really enjoyed this event and was disappointed I could only stay for the first two speakers: